American influencers are content creators in different niches who are based in the United States. These influencers entertain millions of people daily, set trends, and influence consumer choices. We all can see the huge impact that these influencers have on our daily lives, even if we are not living in the U.S.
This makes it important for businesses to use influencer marketing platforms available to them to find and connect with influencers. Ainfluencer is one of these platforms that is designed specifically for this purpose. In this article, we will go through some of the top American influencers and then see how to find and contact them in an easy way.
Top 5 American Influencers on TikTok
Our first stop is the popular social media platform, TikTok. Here we will go through some of the best American influencers on TikTok and introduce them in detail:
#1 Ben Patrick (@kneesovertoesguy)
Ben Patrick is an American macro influencer whose content is focused on exercises for knee health, injury prevention, and athletic training advice (Ben is well known for his emphasis on knee strength). American athletes and fitness aficionados, primarily men aged 18 to 35, are the main audience for his content.
- Niche: Fitness & Sports
- Followers: 916k
- Engagement: 4.62%
- Brands: Supplement companies and athletic gear brands
#2 “Corporate Natalie” (@corporatenatalie)
Natalie is one of the best American influencers active on TikTok. Her content is usually about funny skits about Zoom meetings, work-from-home lifestyle, and corporate life. Approximately equal numbers of young professionals in their 20s and 30s from around the United States are fascinated by her humor and content.
- Niche: Comedy (Work & Lifestyle)
- Followers: 755k
- Engagement: 3.32%
- Brands: Tech startups and office product brands
#3 Tiffany Croww (@tiffanycroww)
Tiffany is among the American TikTokers who focuses on Yoga and its rituals. Her posts focus on mindfulness exercises and flexibility tests. She is also among the top yoga influencers. Tiffany’s audience, especially in the United States, is women between the ages of 20 and 40, mostly looking for inclusive fitness material.
- Niche: Yoga & Wellness
- Followers: 697k
- Engagement: 5.48%
- Brands: Yoga apparel and wellness brands
#4 Jason “TechGuru” Fields (@tech.guru89)
Jason is one of the American influencers active in making content about Technology and gadgets. He usually makes videos such as reviews of smartphones, unboxings of gadgets, and do-it-yourself tech tips made easy for regular people.
- Niche: Tech & Gadgets
- Followers: 11.9k
- Engagement: 1.06%
- Brands: Electronics accessory companies
#5 Sophia Martinez (@laugh_exercise_travel)
The content you can expect from this American micro-influencer is day-in-the-life films, vacation vlogs, and hidden gem city recommendations from both domestic and international locations. Sophie has the potential to grow very fast thanks to her traveling fans.
- Niche: Travel & Lifestyle
- Followers: 6.3k
- Engagement: 0.92%
- Brands: Travel gear brands
Top 5 American Influencers on Instagram
In 2025, Instagram is still a dominant force in social media platforms. The next part is a list of top American Influencers on Instagram, ranging in size from micro to macro, who are successful in different niches:
#1 Samantha Lee (@ssssamanthaa)
Samantah is among the top American influencers in makeup and skincare. You can expect content such as product introductions, skincare routines, glamorous makeup looks, and challenges motivated by trends (such as “full face using only one brand” or inventive Halloween makeup) from her page.
As a gifted American cosmetics expert, Samantha stands out in the field of beauty influencers.
- Niche: Beauty (Makeup & Skincare)
- Followers: 2.1M
- Engagement: 0.85%
- Brands: Cosmetics brands, Skincare companies
#2 Hannah Bronfman (@hannahbronfman)
Hannah is among Instagram American influencers who is well-known for both her fitness and her avant-garde style, shares her workout regimens, wellness advice, and glitzy event photos.
Her audience is usually American urban millennials and Gen Xers who are interested in balanced living, health, and attractiveness.
- Niche: Wellness, Fitness & Lifestyle
- Followers: 1.4M
- Engagement: 0.87%
- Brands: Fitness apparel brands, beauty, and skincare
#3 Lexie Alford (@lexielimitless)
Lexie is an American influencer active in traveling and adventures. Her content is mainly about beautiful travel photos, captivating reels from far-flung places, and advice on how to travel as the youngest person to visit every nation (a Guinness World Record that Lexie set in her early twenties). She posts inspirational messages about pursuing aspirations, cultural experiences, and packing tips.
- Niche: Travel & Adventure
- Followers: 1.3M
- Engagement: 2.13%
- Brands: Outdoor gear and camera companies
#4 Maria Gabriela (@marias.munchies)
Maria is famous for her unique and delicious recipes. On her page, you can find stunning and delectable recipe images, detailed cooking instructions, reels, and inventive food plating that elevates commonplace meals to the level of art. From simple evening dinners to sophisticated desserts, Maria’s feed is full of vibrant dishes.
- Niche: Food & Cooking
- Followers: 82.8K
- Engagement: 7.56%
- Brands: Kitchenware and cookware brands
#5 Joana Bianchi (@joana_bianchi)
Joana is among American influencers who are active in the DIY niche. You will find affordable home décor ideas, detailed DIY project tutorials, and pleasing before-and-after pictures of house renovations on her page. Usually, her audience consists of Americans who enjoy interior design, DIY projects, and are first-time homeowners.
- Niche: Home DIY & Renovation
- Followers: 52.3K
- Engagement: 4.18%
- Brands: Home improvement retailers, paint and tool companies
Top 5 American Influencers on YouTube
Longer videos on YouTube give influencers the chance to establish close bonds with their viewers. This is an option only available on YouTube, which gives it a special place among social media platforms. Let’s look at some of the American YouTubers active on YouTube:
#1 HauteLeMode (Luke Meagher) (@hautelemode)
Well, what can someone expect of a fashion critique channel? Trend analysis, industry commentary, Met Gala roast videos, and witty and perceptive critiques of fashion events are all presented with sass and comedy on Luke’s page. Luke analyzes high-end fashion collections and celebrity ensembles in an informed and amusing manner.
- Niche: Fashion Commentary & Critique
- Followers: 970K
- Engagement: 7.44%
- Brands: Makeup or fashion history apps
#2 Sara Dietschy (@saradietschy)
Tech gadget reviews, creator economy vlogs, and innovator interviews and documentaries are the main topics of Sara’s material. Young creative professionals and tech enthusiasts are the audience of her page, which is growing at a fast pace and will pass 1M subscribers in no time.
- Niche: Tech & Creative Entrepreneurship
- Followers: 931K
- Engagement: 6.52%
- Brands: Tech brands, Camera gear companies
#3 Spawn Wave (John) (@SpawnWave)
Gaming is one of the niches that has seen a huge growth, and its market is getting bigger and bigger. John is one of the American influencers who is active in this niche. His content is about honest reviews of new games and gadgets, console hardware malfunctions, and daily news updates on the gaming business.
- Niche: Gaming News & Tech Analysis
- Followers: 740K
- Engagement: 2.75%
- Brands: Tech gadget sponsors, Gaming accessory brands
#4 Jessica Braun (@itsjessicabraun)
Jessica is an influencer who will touch her audience’s hearts with her content. Vlogs about her everyday life and motherhood, monthly product favorites, and honest cosmetics reviews are some of her content. Usually, women aged 18 to 35 who value realistic life material and frank product opinions are the audience of her material.
- Niche: Beauty & Lifestyle
- Followers: 659K
- Engagement: 3.29%
- Brands: Mainstream makeup and skincare brands
#5 Trent & Allie (@TrentandAllie)
Trent and Allie are among the top-tier American social media influencers. They live in a van and create vlogs of their journeys and problems that occur to them along the way. They also make videos of the process of constructing their off-grid home. These videos feature their daily lives with their dog Frank, homestead construction, DIY van builds, and travel adventures.
- Niche: Travel & Lifestyle
- Followers: 482K
- Engagement: 6.12%
- Brands: Outdoor and camping gear brands, Solar power, and off-grid technology
Let us continue with the ways to find, connect, and collaborate with different influencers in the best manner possible.
Ainfluencer.com: All You Need to Find American Influencers
Ainfluencer is the best tool and resource for brands looking to work with American influencers and leverage the power of influencer marketing.
This platform will target micro and macro influencers in a professional and cost-effective way. Therefore, businesses can link with millions of verified influencers on Instagram, TikTok, and YouTube.
Businesses can be sure that Ainfluencer’s features are the best on the market and will reduce the risk of negative outcomes and bad collaborations.
The following are some of the main advantages of Ainfluencer that make it perfect for companies looking to work with leading American influencers:
- Free Access: All features are available without any fees or hidden charges.
- Big Database: You can connect with more than 5 million active influencers through the Ainfluencer’s diverse network.
- Simple UI: It is designed to increase process speed and to be straightforward to understand.
- Integrated Messaging Tool: Companies and influencers can easily communicate with each other and speak on their relationship terms.
- Comprehensive Analytics: Ainfluencer will provide businesses with details necessary for later analytics.
- AI-powered Campaign Creation: This feature helps users create optimized campaigns by suggesting the ideal formats, timetables, and content kinds based on their goals and target audience.
Conclusion
As we have seen and discussed, American influencers are a great factor in the success or the failure of nowadays brands. They act as a bridge between normal customers and the brands that want to get in touch with them. Fortunately, there are platforms like Ainfluencer and AlgoRift that are designed to simplify making this relationship.
For instance, AlgoRift is an Amazon affiliate software made for businesses that want to find and collaborate with affiliates more easily. They can easily find influencers, manage their links, and make great deals using AlgoRift. So, if you are a business owner and want to expand your presence, use these tools and enjoy the benefits.
FAQs
In this part, we will answer some of the most common questions about American influencer marketing and American influencers overall:
1. How to Collaborate With American Influencers?
We learned that there are lots of influencers in different niches that can help businesses grow more. The way to find and collaborate with these individuals is through influencer marketing tools like Ainfluencer.
For example, Ainfluencer is built to filter influencers based on country, niche, followers count, and many more factors to find American influencers for promotion. Then you can easily connect with them and start collaborating with each other for the best of the two parties.
2. Who Are The Most Popular American Influencers in 2025?
Many niches are dominated by famous American influencers in 2025. Mega-stars such as Kylie Jenner on Instagram, MrBeast on YouTube, and Charli D’Amelio on TikTok continue to be extremely popular household names.
